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Subscription Services are Taking Over

Lately, I've noticed an influx of competition in the "Subscription Service" industry.

Companies offering their products to be available intermittently whether it is a monthly, bi-monthly, yearly or what have you type of subscription. Everyone is trying to operate under this business model because it is working. Consumers like receiving things in the mail, and the thrill of opening something to see what was put together for you is enough motivation to make…

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Marketing and Fortnite

Fortnite has taken over the world. They have created a free product that is able to generate millions in revenue through purely cosmetic items in an in-game shop. The thought that a single product can cultivate the community that it has online is astounding (not to mention the hundreds of viral fortnite memes and videos). These memes range from angry girlfriends to jaw-dropping gameplay. This game has created more than just a product through its friendly game culture and competitive ability,…

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Digital Marketing and Surgery

Obviously Surgery and Marketing are completely seperate fields, but there are some small pieces of each that can be connected in terms of similarities. 

In Marketing, it is important to analyze things and create a plan before heading into a campaign. In surgery, a Surgeon must map out the surgery and plan for patient rehabilitation before a surgery is performed. Carefully analyze the local environment before taking action, and put forth the best plan possible. Many surgical practices…

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